#1: Develop a Social Media Strategy that is Specific to Your Business
The first step we will take with your Lead Generation campaign is to perform research and develop your specific strategy. We will do a competitive analysis, develop a buyer’s persona, and define an effective content strategy. We will also develop advertising strategies and funnels for your campaign to show you the roadmap to success.
#2: Develop Landing Pages and Advertisements
Once you agree on the strategy we develop, it is time to start execution. We will develop social media content and advertisements unique to your brand. Landing pages or messenger bots will be created as a way to capture your leads.
#3: Create Message Sequencing
A series of ongoing messages is created designed to move the lead closer to the purchase decision. This can take the form of emails, case studies and testimonials
#4: Growth Optimization and Daily Maintenance
Our social media marketing services includes daily management and growth optimization. We monitor all social media activity (comments, messages, and reviews), and aim to respond within 24 hours. In addition, we will use organic tactics (hashtags, following, contests, etc.) to grow your channels. Your Ads and Landing Pages are reviewed and tweaks made to enhance the overall performance.
#5: Reporting and Communication
Your social media manager will prepare monthly reports for you to review. In terms of meetings, we can schedule monthly meetings to discuss progress.