How to save time and accelerate momentum

Welcome to a bright and shiny new DECADE! 2020 is going to be a great year for you, friend! It'll be the year, you finally shake off any fear or limitations behind why you are not promoting your business effectively on Facebook. It'll be…
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Facebook Ad vs Facebook Boosted Post 2019

Before I get stuck into breaking down the pro's and con's of a Facebook Boosted Post vs Facebook Ad (or also known as a sponsored post) let me give you a quick overview of the difference between the two. A Facebook Boosted Post is created…
Facebook Boost Post & Sponsored Ads Cost

Does Facebook boosted posts cost the same as sponsored ads?

Last month, I had the pleasure of presenting to a beautiful group of businesswomen. We talked about the difference between a boosted post and a sponsored post (if you don't know, click here) & what expectations local businesses should…

The Power of Momentum on Facebook

I'm back. I've just had three, four months off from my business. I've had a beautiful baby boy, his name's Oliver. And this week's tip is all about momentum because over the last four months when I wasn't continually working on promoting my…
Facebook Profile

Do I need two facebook profiles?

I often get asked, Jess, do you recommend having two Facebook profiles? One for your friends and family. One for your business connections. Now, if you had asked me a few weeks ago, I would have said no. Why bother? It's way too…
2019 Marketing strategy
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Start Planning Your 2019 Marketing Strategy

Merry Christmas, everyone! Jessica here, your Facebook marketing coach. This week's tip, as we all start to wind down to celebrate the end of the year, perhaps some of us don't. Take the opportunity to think strategically about your 2019…
Facebook accreditation
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The secret squirrel world of Facebook accreditation

Facebook accreditation. It was probably the most surreal, unusual, interesting and unbelievably freakish experiences of my life. In Facebook-land, it’s called ‘accreditation!’ Now I’ve sat for some pretty tough exams, written…
online bullying
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How I SHOULD have handled online bullying

It really took me by surprise. One minute I was having a happy, productive, stress-free working day and the next I was a quivering mess full of doubt, fear, and negativity. ... all because of two comments! As you probably know,…