I have a confession to make.
I'm not a marketer...at least not in the traditional sense.
I don't have a marketing degree, everything I have learnt has been self-taught.
Many moons ago - before JR Media, I worked for a local real estate agency…
https://jrmedia.com.au/wp-content/uploads/2020/06/New-JR-Media-Blog-Images-1.png315560Jessica Rickettshttps://jrmedia.com.au/wp-content/uploads/2021/01/JR-media-tiny-logo.pngJessica Ricketts2020-06-03 14:31:282021-06-15 15:56:41How Local Business Can Step Out of Facebook Advertising Overwhelm
Facebook has introduced a new Facebook COVID-19 tag that you can apply to your businesses Facebook page posts.
It will help your business to communicate with your local community about any adjustments to your products or services.
The tag…
https://jrmedia.com.au/wp-content/uploads/2020/05/New-JR-Media-Blog-Images-8.png315560Jessica Rickettshttps://jrmedia.com.au/wp-content/uploads/2021/01/JR-media-tiny-logo.pngJessica Ricketts2020-05-20 10:24:412021-06-15 15:57:17The Facebook COVID-19 Tag
It's a common misconception that running "Sponsored" Facebook ads is more expensive than running Facebook "Boosted" Posts.
Boosted Posts & Sponsored ads actually cost the same when comparing apples with apples.
It's…
https://jrmedia.com.au/wp-content/uploads/2020/05/New-JR-Media-Blog-Images-7.png315560Jessica Rickettshttps://jrmedia.com.au/wp-content/uploads/2021/01/JR-media-tiny-logo.pngJessica Ricketts2020-05-12 12:37:432021-06-15 15:58:07Netflix and Facebook Ads have this in common.
Before JR Media, I was the marketing manager for a local real estate agency in Brisbane.
I did everything websites, social media, brochures, events - anything to do with marketing that local business to its community...I did it.
and like most…
https://jrmedia.com.au/wp-content/uploads/2020/04/New-JR-Media-Blog-Images-5.png315560Jessica Rickettshttps://jrmedia.com.au/wp-content/uploads/2021/01/JR-media-tiny-logo.pngJessica Ricketts2020-04-29 14:42:052021-06-15 16:00:11A lesson I learnt far too late...
Five Cents.
That's how much it costs me to show a prospective client 10 seconds of my video.
On a bad day, it's 15 cents.
On a good day, it's 3 cents.
The variation in the price all depends on how well my content is resonating with…
https://jrmedia.com.au/wp-content/uploads/2020/04/New-JR-Media-Blog-Images-4.png315560Jessica Rickettshttps://jrmedia.com.au/wp-content/uploads/2021/01/JR-media-tiny-logo.pngJessica Ricketts2020-04-22 10:00:202021-06-15 16:00:36How to Run Facebook Ads for 5 Cents or Less
Right now Facebook is still working out the logistics but you can sign up to receive updates.
Click here to sign up for updates
30,000 businesses over 30 countries will be eligible.
As more information becomes available I'll be hosting…
https://jrmedia.com.au/wp-content/uploads/2020/03/access-app-application-apps-267399-scaled.jpg9431500Jessica Rickettshttps://jrmedia.com.au/wp-content/uploads/2021/01/JR-media-tiny-logo.pngJessica Ricketts2020-03-26 18:31:172021-06-15 16:01:00Facebook is about to offer $100 million in cash grants & ad credits for eligible small businesses.
Wow, how crazy is our world right now?
I am sure; the BIG C has killed your priorities and there is nothing we can do other than adapt.
Let's face it, running a local business in today's climate is going to be a bit sh*t for a while.
But…
https://jrmedia.com.au/wp-content/uploads/2020/03/New-JR-Media-Blog-Images-1.png315560Jessica Rickettshttps://jrmedia.com.au/wp-content/uploads/2021/01/JR-media-tiny-logo.pngJessica Ricketts2020-03-18 20:33:152021-06-15 16:01:39Our new reality is here...will you join me?
Let me explain the number one reason why Facebook ads don't work.
The other day I was rushing into my local Coles to pick up some nappies (I was down to my last one, so it was an emergency)
I was deep in thought - "nappies, I need nappies,…
Is your business taking full advantage of the three different types of Facebook audiences when running your Facebook ads.
There's a saved audience, a custom audience, and a lookalike audience.
Facebook Audiences:
1. Saved audience
A…
https://jrmedia.com.au/wp-content/uploads/2020/02/New-JR-Media-Blog-Images-5.png315560Jessica Rickettshttps://jrmedia.com.au/wp-content/uploads/2021/01/JR-media-tiny-logo.pngJessica Ricketts2020-02-07 14:24:212021-06-15 16:02:49Three Types of Facebook Audiences
Using effective Facebook audiences first requires an understanding of warm, cold and hot audiences.
There is a strategy behind how to use Facebook audiences and once you understand this concept, you'll be able to effectively use Facebook…
https://jrmedia.com.au/wp-content/uploads/2020/01/New-JR-Media-Blog-Images-4.png315560Jessica Rickettshttps://jrmedia.com.au/wp-content/uploads/2021/01/JR-media-tiny-logo.pngJessica Ricketts2020-01-29 10:26:392021-06-15 16:03:29How do you use Facebook Audiences?
How Local Business Can Step Out of Facebook Advertising Overwhelm
The Facebook COVID-19 Tag
Netflix and Facebook Ads have this in common.
A lesson I learnt far too late...
How to Run Facebook Ads for 5 Cents or Less
Facebook is about to offer $100 million in cash grants & ad credits for eligible small businesses.
Our new reality is here...will you join me?
#1 reason why Facebook Ads don't work
Three Types of Facebook Audiences
How do you use Facebook Audiences?